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“If you want to become rich, you need to work less and earn more. In order to do that, you employ some form of leverage” says Robert Kyiosaki’s rich dad. One form of leverage that MUST NOT be ignored in our time is the internet. Any home based business that wants, not only to survive but also prosper should engage the use of this tool
It is barely five months since I employed this wonderful tool and I have gained a lot. Before then, I use to chase my friends and relations around to join my networking business. It got to a point where they were running away from me. Some were not responding to my calls or emails. I even got embarrassed and wanted to quit the home based business. Then, I searched the internet…
The word leverage, in a broad definition, simply means the ability to do more with less. In such a competitive world, one needs tools that will require little input but accomplish a lot. The following are the reasons why I recommend Internet for your home business:
1. Access to a worldwide audience-More than 1.9 billion people use the internet (June 30, 2010. http://www.internetworldststats.com). Your business cannot afford to ignore such number of users!
2. Gain an edge over traditional business experts-Business is all about people and sales. A new business owner with little knowledge of what the business entails but has internet presence will sell more than the traditional guru, who knows it all but has access to fewer people.
3. Build a brand name-This leverage enables you to brand your name or business name. People get to know you and what your business offers. Trust is built and some of them eventually convert to customers.
4. To network-Home based business is all about connections with other people. Internet helps you to connect with people within your niche, giving you access to current waves in the industry. Also, you are able to promote your business and services through the social network to larger targeted audience.
5. Provide 24-7 hour service-Web pages serve both the clients/customers and potential clients/customers 24 hours a day, 7 days a week without a physical presence. (Even when you are on holidays!) It can customize information to match needs and collect important information that will put you ahead of the competition before they get into the office.
Blogging is vital for any internet marketer. It gives you a base for your potential customers to get to know you and your business better. You can build your website or blog with blogger or WordPress but WordPress is preferred for business purposes. One framework I highly recommend for you to build your wordpress on is Genesis theme framework.
Genesis empowers you to quickly and easily build incredible websites with WordPress. Whether you’re a novice or advanced developer, Genesis provides the secure and search-engine-optimized foundation that takes WordPress to places you never thought it could go.
Genesis runs on parent-child themes concept. A child theme is an extension of a theme framework which is comprised of typical theme elements. Genesis is the parent theme. With the click of a button you can change the feel and look of your site.
Genesis framework features
- Impressive themes – All the child themes are great-looking out-of-the-box. With a little know-how in CSS, you can totally customize any theme you like – but you don’t have to.
- Search Engine Optimized – The Genesis Framework has a comprehensive SEO panel (no more SEO plugins) where you have total control over the search engine optimization within your site – both for the site as a whole and individual posts and pages.
- Customizations via Hooks – You can customize your sidebar content, menu navigation, footers etc. you can have different sidebar content on different pages and posts.
- Layout Options for Any Page and Post – Genesis offers 6 layout options FOR ANY PAGE OR POST. This means that some posts can have 2 columns and other posts 3 columns.
Posted in Reviews by .
Nov 10
16
Hostgator Review
If you are an internet marketer, then you know that it is very important to host your sites with a great web hosting company. And if you are a newbie (newcomer to internet marketing), then it becomes very vital to host your site with a web host that will give you fewer or no hassles at all. One host I highly recommend is Hostgator. Hostgator hosting services are extremely reliable and their customer support is awesome. In this review I’m going to share with you why Hostgator has become number one web host, not just on my list but also with most internet marketers.
What is great about Hostgator hosting services
Hostgator offers all the standard hosting services that other hosting companies does, including shared hosting, reseller hosting, VPS and dedicated hosting services. Now what makes Hostgator to stand out?
Reliability
I started my first website with one web hosting company but when I encountered a problem with my site, they did not respond immediately and when they did, they did not address the problem with the site. My sister now recommended Hostgator to me. When I switched over to hostgator, not only did they transfer my site for free, they fixed the problem immediately. This was before the initial company responded to my email!
Other key points of Hostgator’s success
Hostgator gives a 45 day money back guarantee and boasts of 99.9% uptime guarantee, which is rare with many hosting companies. But Hostgator has managed to maintain their advertised uptime. Since I started hosting my sites with them I have never experienced any downtime.
Hostgator offers unlimited domain hosting, unlimited bandwidth and disk storage. That means you can host all your websites in just a single web hosting with Hostgator. Isn’t this awesome!
You also get unlimited MySQL database with Hostgator unlike other hosting companies that will only allow you to have certain number of MySQL database.
Posted in Reviews by .
Hi! I read a great blog post that led me to an awesome report and I want to share it with you. If you have a blog or ever plan to have one you MUST read this report. I grabbed my own and I encourage you to do the same. First read this post by Mavis Nong. Enjoy and act on it!
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I have just finished reading The Perpetual Traffic Report by Ryan Deiss. If you really want to drive endless traffic at NO cost to your blog, then you have to grab this amazing report, whilst it’s still FREE!
It’s often said that Search Engine Optimisation (SEO) is the most complex marketing strategy to master. However this marketing strategy is now becoming easier, so you don’t have to pay professionals too much money to optimise your website(s).
When understood and done properly, SEO can get your site on the very 1st page of Google, when people search on your specific keywords and drive massive traffic into your business. Who wouldn’t want that?
Let me share with you the 3 primary steps to get your blog ranked higher on Google:
STEP 1: Create Quality Content
A blog without valuable content is useless. Your goal should be to create the best content consistently, so that your blog can stand out and start generating some traffic.
You also need to pay attention to the following factors in order to make Google happy and send you enough traffic:
- Domain name – having the keywords that you want to rank for in your domain name is very powerful. Also, the age of the domain has some impact on Google, believe it or not – old domain will rank better than the new one.
- Keyword research is an important process before you write your posts so that people can find your content as well as boosting your rankings.
- Keyword density – pay attention to how often your keywords are used in your posts. Don’t overuse them!
- Title and meta description – having your keywords in the blog title and meta description helps with your blog ranking.
- Blog structure – having your content organised and linked together internally helps your blog to get ranked on each of the categories or sections.
STEP 2: Create Quality Inbound Links
It’s important that you generate a good number of links from quality, authoritative sites in order to attract more traffic to your blog.
Side Note: Don’t start driving links until your blog is getting some traffic. That would be a giveaway that something dodgy is going on. It wouldn’t make sense for a site that’s not generating any traffic to have thousands of inbound links, would it?
Posted in Blogging by .
Do you have a dream to succeed in your home based business? You can realise your dream if you avoid the enemies of success on the way. As Henry David Thoreau said “men are born to succeed, not fail” and that includes you.
So the enemies of success to avoid include:
1. Self limitation
Self-limiting beliefs and habits can keep you from living up to your full potential and from succeeding in business. Many times people make self- limiting statements because of fear of failure. Do not allow fear to rob you of your dream. If others made it you can also. As my father would say, those gurus you see and admire do not have two heads. So, start seeing yourself as a success, keep saying it and soon you will be one.
2. Ignorance
This is not an excuse for failure. There is so much information available for one to succeed in home based business. Search the internet, attend seminars, read books, etc and update yourself. You need to be aware of new trends in your niche. What was excellent before may not be good this time.
3. Procrastination
Many people have great ideas and plans on how to prosper their business but they are yet to execute them. Delaying to do what MUST be done is simply delaying your success. Get organised and manage your time properly. Allow your desire for success to overcome your desire to put things off. By all means, do not let procrastination waste your time and ultimately kill your dream.
Posted in Personal Development by .
